Media Streaming
Overview

The Media industry is witnessing a rapid global transformation where changing customer preferences are the key driving force for the innovations happening in the industry. Adoption of innovative technologies, increased broadband & mobile networks reliability globally, penetration of smartphones, smart TVs are the key drivers of the media and entertainment industry. Now, customers prefer to watch videos and listen to music online via streaming applications. This is a highly personalized, engaging and multi-screen unicast consumption as compared to terrestrial broadcast. This changing customer behaviour has fuelled the adoption of over the top (OTT) applications by the millennials and Generation Z who are trendsetters and driving media consumption growth.    

HSC has been driving innovations in the media industry segments like TV Broadcasting & DTH service providers, global OTT service providers, Media production houses, Sports, and Telecom operators to leverage the OTT applications to connect and reach to their audiences.

TV Broadcasting & DTH Service Providers: Our rich portfolio of OTT media delivery solution allows TV Channels & DTH providers build Smart TV applications, Mobile applications across platforms to gain new subscribers.

OTT Players: We help the existing OTT service providers with rich business intelligence using AI, video analytics to understand their subscribers, derive actionable business insights to provide better video quality experience to customers.  

Media Production Houses: We help the content owners to launch their own custom OTT applications and provide seamless intuitive experience across web, mobile, TV, Tablets and opens new monetization possibilities for Media houses.

Sports: Building OTT Apps for sports leagues to support the LIVE streaming has been a game changer and helping in Fan engagement using business analytics is driving the sports industry to move from linear TV to go digital via OTT platforms.

Telecom Operators: With fast adapting internet services, operators are providing Add-Ons to their customers & going the OTT way has resulted in driving more ARPU per customer. HSC’s services including Big Data, AI, testing has helped operators to run seamless OTT service and upsell their subscriptions

Solutions
OTT Video Delivery Solution
HSC’s Video Delivery Solution empowers viewers with access to complete repository of your valuable content with the flexibility of consuming Any-Content Any-Where Any-Time on Any-Device and ease of Search, Discovery & Recommendations.
OTT QoE Solution
The OTT QoE Measurement Solution from HSC provides real-time, multi-dimensional, integrated, customizable actionable insights into the complete delivery network chain of the video viewing sessions.
Corporate Learning Management Solution (C-LMS)
The C-LMS helps organizations make employee learning accessible and engaging with centralized management of the trainings and content giving more control and flexibility in providing on-demand training
Network Condition Simulator
HSC’s Network Condition Simulator can be used in measuring performance of the OTT application / Player performance under different network condition.
Resources

Blogs

ArticleId: 227 Title: Commercial Grade OTT Client Development - An Analysis
ArticleId: 336 Title: QoE - The dire need for an OTT Service
ArticleId: 352 Title: Over-the-Top TV: A necessary value add service
ArticleId: 422 Title: Will OTT Replace Traditional TV - There's Still No Last Verdict
ArticleId: 502 Title: Role Of OTT In The Hospitality Industry
ArticleId: 503 Title: A Comparison of OTT Video Monetization Models
ArticleId: 508 Title: The Democratization Of Education Via OTT Video
ArticleId: 518 Title: Advantages Of Having A Corporate Learning Management Solution: Ensuring Learning Continues In Times of COVID-19
ArticleId: 537 Title: How COVID-19 will accelerate certain Technologies and Trends
ArticleId: 538 Title: How COVID-19 Has Fueled The Global OTT Video Business
ArticleId: 540 Title: Sustaining The OTT Phenomenon With Technology
ArticleId: 541 Title: Future Of OTT In India
ArticleId: 504 Title: The Importance of OTT Testing in Streaming Media
ArticleId: 392 Title: Overcoming Online Video Streaming Challenges with Better QoE
ArticleId: 402 Title: How Dynamic Ad Insertion Leads to OTT Monetization
As cinema halls take a back seat, there is an unprecedented boom in the OTT Market across the globe  …  read more
The rise in subscriber base due to COVID is not an advantage that will last for long. Life will get  …  read more
The unexpected rise of the COVID 19 pandemic has been the harbinger of unprecedented growth in the g  …  read more
The ongoing pandemic has indeed accelerated the demand for certain technologies/trends that will eit  …  read more
The global COVID-19 pandemic has brought life and economic activity to a virtual standstill. Extensi  …  read more

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