Archive: November 2020

  • Tokenization vs Encryption: How To Keep Your Data Secure?

    November 27, 2020

    As data becomes more & more valuable, a major challenge for organizations today is to identify the right technology mix that maintains the integrity of their customer’s information. Reports suggest that loyalty frauds have increased by 89% in 2019. While enterprises focus on attracting customers through their loyalty programs, their rewards have continuously proven to be more lucrative to cybercriminals. 

     … read more
  • Android Boot Time Optimization

    November 11, 2020

    Google launched Android in 2008 as an operating system for Mobile devices. Since then Android is increasingly being used as an operating system of choice for a variety of devices. Google officially supports mobile, tablet, TV, watch, and Automotive devices however Android is being used in lots of other types of embedded devices including medical devices, toys, infotainment, home gateways, gaming consoles, and so on. With every new release, Google introduces new features in Android some of those features impacts the boot time of Android devices. Android devices typically take 20 seconds to about a minute to boot. Longer boot time can have a negative impact on user experience. For some of the devices e.g. IVI and medical devices, longer boot time may be problematic.

     … read more
  • Retail In-store Analytics: A Monetization Tool

    November 04, 2020

    Over the years analytics has created an important space for itself in the retail industry where it helps to bridge the gap between what retailers have to offer and what the customers want. E-commerce, having had the benefit of tracking cookies and web analytics tools, calibrated every aspect of the online shopping experience but on the other side, brick and mortar retail had not been as fortunate. However, this has not prevented physical retail from thriving, with instore analytics expected to reach $3.3 billion by 2024 at 21.6% CAGR.

     … read more

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