The retail industry is witnessing a paradigm shift. Factors like new competition, evolving technology landscape, changing customer expectations and the convergence of physical and digital offerings are pushing retailers to find new ways to do business and alternative revenue streams. As customers look for more convenient ways to shop it is imperative that today’s retailers understand and implement strategies to provide a frictionless, hyper-personalized and engaging shopping experience.
While customers are partial to the personalized online shopping experience provided by e-tailers, yet most retail purchases happen in physical outlets. Therefore, online retailers have taken aggressive steps in this front and have started opening brick and mortar stores that combine their personalized online presence with physical store presence. Powered by customer data, emergence these hybrid retail enterprises would further endanger the traditional retailer’s relationship with their customer. Recognizing this challenge, retailers are looking at leveraging their existing physical store assets and making customer experience frictionless both instore and beyond and to offer a more immersive experience to their shoppers.
Consumers have always demanded experience, convenience and speed in their shopping journey from purchasing to delivery and now, post-COVID they also want a safe and "contact-less" shopping environment. Retailers will look at the adoption of new-age technologies to ensure that not only they comply with the laws but are also able to give enough confidence to customers. Along with a wide gamut of customized service offerings, HSC has developed a suite of components that can help Retail Technology vendors and Retailers develop, customize and deploy unique solutions. These unique offerings map directly to their custom needs and help them in the digital transformation of their retail enterprise.
Delivering an optimal customer experience is a significant technology hurdle that involves combining sensors of different kinds (to detect customers), sensor fusion mechanisms (to combine data in a way that makes sense), machine & deep learning algorithms (to extract information and translate to prescriptive analytics) and easy to use and impressive visual dashboards that allow users, administrators, executives and store managers to easily understand and re-act to the data. Here are some of the service offerings from HSC in helping build solutions for next generation networks:
Disclaimer: Hughes Systique shall not be liable for any loss or damage sustained by reason of any disclosure (inadvertent or otherwise) of any information concerning the user's account nor for any error, omission or inaccuracy with respect to any information so disclosed and used whether in pursuance of a legal process or otherwise.
Any other personal information (including sensitive personal information) shared by you which is not asked by Hughes Systique during registration, either mandatorily or optionally; accounts to wilful and intentional furnishing; and Hughes Systique will not be liable for breach of such information.
These cookies are necessary for the website to function and cannot be switched off.
These cookies allow us to monitor traffic to our website so we can improve the performance and content of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited or how you navigated around our website.
These cookies enable the website to provide enhanced functionality and content. They may be set by the website or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.